Case Study

Sam Hunt

Meet & Greet Sweepstakes

The Challenge

For Sam Hunt’s 2017 15 in a 30 Tour we wanted to create a campaign that would both promote Hunt’s tour merchandise and help to grow his email subscription list.

The Concept

In order to accomplish this we ran a sweepstakes that gave fans a chance to win a meet and greet with Sam Hunt at a show of their choosing. Three lucky runner-up winners also received tour merchandise bundles. The sweepstakes was promoted through Sam Hunt’s social channels.

The Results

In order to accomplish this we ran a sweepstakes that gave fans a chance to win a meet and greet with Sam Hunt at a show of their choosing. Three lucky runner-up winners also received tour merchandise bundles. The sweepstakes was promoted through Sam Hunt’s social channels.